Internet Marketing Ideas and Tips

« | Home | »

What is a Blog?

By admin | November 7, 2008

I have written about blogging and taking action over the last couple of days, but what is a blog in reality? You may not even know what one is. If I am speaking to the converted,many apologies but I realised yesterday that not everyone knows what a blog is. There is a theory that as you learn things, you forget how to relate to the basics ( something a lot of the gurus are guilty of in my humble opinion) and I have just thought how true that is. I have rattled on about taking action, getting a blog up etc and lost sight of the fact that you might not even know what a blog is. I was speaking to a friend who is in her mid 30s, a lawyer so not exactly bright but even so I would have thought she knew what a blog was but she didnt!

A blog is simply a form of website. There are still many people who frequent blogs without realising it. Its not just any old website though, blogs are different but how?

1 Content. Blogs are usually updated more often than the traditonal website, some of them many times a day. In theory, this keeps people coming back more often. Content is normally arranged in reverse chronological order, with the most recent post at the top, the older ones at the bottom and the older ones still in archives.

2 Conversation. You will see that the style of a blog is different from other types of websites. They usually have a more conversational tone and a community feel. Whilst they provide information,they also want to communicate direectly with their readers and get replies inĀ  the form of comments (not that I get many,something I am working on,please feel free!) Blogs also communicate with each other and attract replies and responses

3 Syndication. Blogs can be read through a browser and in the form of a feed. All recent articles can be read by those people who have the appropriate software without visiting the site. I havent set this up on this site because I would like to think that people are visiting. Makes me feel less lonely!!

The best way to see what blogs are is to visit a few. If you google your chosen subject and add blog to the search term, you will turn up a few at least. See how they look and feel,what appeals to you, what sort of content they have and how often they are updated. Visit a few,read them regularly and you will start to appreciate what they are, and how they differ in style and approach.

Til next time

jane

Topics: Internet Marketing, Newbies, blogs | No Comments »

Comments