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Using Titles On Your Blog
By admin | November 28, 2008
Been researching this recently whilst bogged down in looking at Keywords. The title of this blog probably wont achieve anything as I have not actually thought it through but you could.
Why are titles important? I hadnt given much thought to this at all to be honest. I simply sit down and rattle away paying scant attention to keywords or titles, but I realise that I should.
Why?
Looks like there are a number of very good reasons and some of them are:
- Search Engine Optimisation. Loads of factors apply in how your blog might rise in the search engine rankings,but titles do seem to play quite a part in that by default the blog will include that title tag in the the particular post (this one for example) and it forms part of the URL structure of your page as well. This one is my domain name/using-titles-on-your-blog. Its also the link that others might use to link to you and that will also increase your search engine ranking. Having learnt this, I am going to spend a bit more time on my titles!
- Associated with the above is the fact that you might get attention in the search engines. Anybody typing any word into Google will get a lot of results and there is little for them to go on apart from the title, the URL and a short excerpt. The title could be a way of getting search engine referral visitors
- RSS feeds i havent actually got this on my blog at the moment though it is on my mind… No doubt when I get round to doing it, the titles have to be scannable and grab attention.
- Web 2.0 I suspect the same applies in social bookmarking sites like Digg and Delicious. Yes I know that the latter is typed in a different way and I have failed in my attempts to make this a keyword rich post but what the hell!
In any event, first impressions are important and I guess once your visitor likes the look of your blog, the titles of your posts come next.
Anyway off to do some more research on RSS and delicious now!
Til next time
jane
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